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Thursday, 3 September 2026

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Livestream shopping is gaining steam in the U.S., thanks to apps like TikTok and Whatnot

· CNBC Top News

Livestream shopping is gaining steam in the U.S., thanks to apps like TikTok and Whatnot

Whatnot and TikTok are tapping into its potential livestream shopping in the U.S. after a decade of massive success in China.

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